Our thoughts on all that is current and consequential in the world of brands.

How can brands journey from being symbols to cultural icons?


Lessons to learn from Mani flags Mani flags and Mani stones get their name from the Buddhist mantra – Om Mani Padme Hum. This mantra is believed to convey the essence of all Buddhist teachings. In English, it means – The Jewel in the Lotus. Across all faiths and philosophies that originated in India, the lotus holds a deep significance. The lotus plant grows in still or slow-moving waters...

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